Twitter / X Sponsorship Rate Calculator

Per-Tweet · Thread · Video · Monthly Potential · Negotiation Tips

Inputs

Results

Cost Per Engagement
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per engagement
Per-Post Rate
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Monthly Potential
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Annual Projection
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12-month estimate
Engagement Rate Quality vs X Average (1.5–2%)
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Reach Position (vs 1M followers ceiling)
Your Followers --
Twitter/X sponsorship rates are driven by engagements (likes + replies + retweets + bookmarks), not just follower count. A high-engagement micro-account (10K followers, 5% ER) often outperforms a low-engagement macro account (500K followers, 0.3% ER) on brand ROI.

Rate by Content Format

12-Month Revenue Projection

Month Followers Est. Engagements Per-Post Rate Revenue Cumulative

Pricing & Negotiation Tips